The other day I was chatting with my good friend Paritosh Pathak (Networking Guru) on how we can do effective networking. One of the things that clearly dawned on me was while we shout from roof tops on how we want to network more effectively or expand our network how many of us willing to spend the time and resources to do our homework?
If you truly want to expand your network you need to work at it! People who have wonderful networks have invested considerable amount of time and effort to not only expand and connect with people but significant amount of time in maintaining relationships. Its the retention of the networks which is key and in a very hectic and transaction driven world this becomes even more of a bigger challenge.
Paritosh believes and I can’t agree more with him that you need to set yourself a weekly networking time budget. It could be from an hour to how much ever you like for it to be. Then make sure that you exhaust your networking time budget even if there is no networking event. Don’t limit yourself to networking at events, go meet your clients, your prospects, have a coffee with those with whom you couldn’t close business, meet an advisor.
The second tip that Paritosh offers is to Strategize! Beginning of every week, strategize who are you going to meet this week. Plan the conversations that you are going to have and what value can you create for them. Plan ahead and fix meet at least a few days in advance so that you know how you week is looking like.
I would recommend you check out Paritosh’s Blog and if you need serious strategic advice – you should definitely connect with him.